(Example 1)
A key issue with research into the multi-store model of memory is the lack of external validity. The participants are given are nonsense syllables to memorise, these would not normally be memorised in everyday life, meaning that the findings generated are artificial and cannot be applied to day-to-day living.
(Example 2)
Research exploring the multi-store model of memory often lacks external validity due to the artificial nature of research conducted in a lab-based setting; therefore, the findings may not be fully representative of everyday memory.