What is Bandura's (1973) Social Learning Theory?

Social Learning Theory proposes that behaviours are learned through the observation of others, leading us to imitate these actions. Observational learning is particularly influential if said behaviour is rewarded.

A classic example of Social Learning Theory is shown in Bandura's Bobo Doll study, whereby children watched a video of an adult model acting aggressive towards a bobo doll, then placed in a room with a replica of the doll. Most of the children imitated the actions of the adult by kicking the doll, shouting at it, and hitting it.