When completing a creative writing piece, the aim is to draw your readers attention straight away so they are focused and interested from the beginning and therefore for the rest of your writing. This could be done in a number of ways for example one-word sentences, oxymoron or even speech. You want to use something that is unusual and unexpected so the reader is taken by surprise and is therefore intrigued to carry on. When it comes to the conclusion of your piece, you want to leave a lasting impression on your reader, whether this be emotional at how the story concludes or your reader is left with questions as to how it ends and wanting to know more. Be careful when using the questions approach in that you don't want your writing to become vague or disinteresting because it is confusing or gone off the topic. Sometimes the best way of engaging your reader during the central part of your text is to leave out information and gradually reveal key parts/ important information throughout the text. For example, not revealing the location as to where your writing is set but discussing the characters and their actions leaves the reader intrigued, asking themselves lots of questions and even making assumptions which may be proven wrong when you reveal more information as the writing goes on, leaving them surprised and excited to continue to learn more.