What are the 4Ps in Marketing?

The 4Ps is a model to help businesses with their marketing to make sure it is meeting the customers needs. It's also called the marketing mix. The first P is price, so within this is the different pricing methods that can be used to price a product. Can you name any of those for me or do you need some help with those? The next is product where you need to look at what the product actually is and its lifecycle. Next is promotion, this is probably the element of marketing that you're most familiar with. There are lots of different types of promotions can give me any examples? The final element is place, where is the actual business located? You need to be able to talk about the distribution channels here.One thing to remember with the 4Ps is that it is a model that needs to have all of the Ps integrated, in other words they depend on one another. So when talking about product how might that effect the price? A designer coat for example will have a different pricing strategy to a loaf of bread.