There is no single answer to whether globalisation is in fact creating a global culture due to the inability to collect concrete evidence, thus it is important to acknowledge this concept from a global and multifaceted context. The increase in cultural diversity in places such as China, London or Tibet could eventually lead to a common or similar “global culture” whereby specific cultures are no longer identifiable. Or, contrastingly, a global culture as Loubere argues does not exist, and only a “third culture” governed by the western hemisphere is dominating the globe. Thus, as globalisation might create a global culture or a sense of homogeneity and cultural unity in some areas, it could eventually just lead to the the cultural governance of the most influential superpower, the United States.