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A behaviourist would describe the learning process to be due to either classical conditioning, operant conditioning or social learning theory. Classical conditioning refers to learning by association. For...
The multi-store model of memory has been criticised for placing too much emphasis on the role of rehearsal. Whilst rehearsal is important in moving information from short-term memory to long-term ...
The decision to use one of these over another depends mostly on what exactly the researchers are trying to find or understand, that is the aim of the study. as each has different strengths and limitations...
Conformity is a change in behaviour due to the presence of others: the individual starts to exhibit the same behaviour or opinions as others. It is more likely to occur with a bigger percentage of a group...
The theory of localisation of function is that certain areas in the brain are responsible for specific behaviours. For example the Nucleus accumbens is said to be the pleasure centre, responsible for our ...
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