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Advantages of a Marketing Plan:-Having a marketing plan forces a business to think about how it will act in the future; this means they will be proactive and not just reactive (where they...
Advantages of quantitative forecasting:-Numerical so easy to interpret and easy to analyse for example graphs can be made.-Data can be objectively interpreted and bias is often not an iss...
Market segmentation is when the market is broken down into categories with customers who hae similar characteristics such as age, tastes or location.A benefit of this is that the business...
Labour turnover is the amount of employees leaving the business in a given period, often expressed as a percentage: number of employees leaving/total employees x 100.Reducing this figure ...
For every question it is best to start with a definition. Even if you're not sure how to approach and answer the question properly, a definition demonstrates knowledge and will reward you with a couple...
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